BRANDING BASICS

Why do you need a Brand?

Why do you need a Brand?

  Hey! Let’s talk about WHY people build brands (rather than simply getting a logo designed). Why do you need a brand? Well first of all, a brand is the thing that differentiates you from the crowd. It is the thing that sets you a part from your competition....

Branding versus Logo Design – What’s the Diff?

Branding versus Logo Design – What’s the Diff?

Branding versus logo design: What’s the diff? What’s included in a branding package? You were told that your business needs a brand. So, being the clever boss babe you are, you arranged for your biz to be blessed with a kick-arse logo. Or, at least, you’re researching...

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